Interesting video about Sao Paulo shows a little bit of the city's best features

São Paulo is the largest city in Brazil, with its metropolitan area ranking fourth among the largest urban areas in the world. The city is the capital of the State of São Paulo, the most populous Brazilian state. It is also the richest city of Brazil. The name means Saint Paul in Portuguese. São Paulo exerts global influence in commerce and finance as well as arts and entertainment.

The city has many renowned landmarks. The Immigrant's Hostel greeted millions of immigrants as they came to Brazil in the late 19th and early 20th centuries. Paulista Avenue, in Downtown, is the most important financial center of the country and South America. The city is home to the São Paulo Stock Exchange (BOVESPA). São Paulo has been home to several of the tallest buildings in Brazil, including the Mirante do Vale Building.

The city also lies at the center of the heavily urbanized São Paulo metropolitan area, which, with an estimated 19,616,060 people in 2008.

[video of gilcarosio]

Cold and wet week is coming up

Starting today, Sao Paulo will increasingly get lower temperatures. Due to an approaching cold front, the expectation is that will be the first cold week of the autumn.
The tendency is for cloudy weather until Thursday. For this Monday (April 5th), the higher temperature will be 23 °C. The rain should continue.

Consumers spend more on the Rua 25 de Março than in Shopping Centers

Rua 25 de Março is a huge street market where is possible to find even a tiny thimble

Last year, consumers spent more in the region of the Rua 25 de Março (25th of March) — located in the center of Sao Paulo —, than in the malls, according to a survey prepared by the agency TNS. On the average, during 2009, it was spent R$ 193.45 on 25 March, against R$ 140 spent on shopping centers.

The total turnover of the popular stores was estimated at R$ 17.646 billion last year. Malls sold R$ 69.7 billion in the same period. The luxury market is evaluated on R$ 1.6 billion per year, which 75% is concentrated in Sao Paulo.

The middle class remains the most customers of the 25th of March Street, according to the survey, 56% of the public street are class A and B and 44%, Class C and D.

Exhibition of Italian artists at MuBe for free. Check it out!

The Italian painters Mariantonietta Sulconese and Gigino Falconi, coming from Abruzzo, expose for the first time together (and also in Brazil), curated by Olivio Guedes. Altogether there are 30 works that occupy the MuBe - Brazilian Museum of Sculpture.

Sulconese introduces the collection 'Hearts', consisting of 15 abstract paintings that show the relationships between form, light and color. Through their experiences, which generated the cycle entitled 'Morfogenesi', Sulconese got third place at XXV Sulmona Prize. Falconi, experienced painter, exhibits figurative works that represent the dream and the reality.

[terezinha chiri by b.coolt]

Service
Where: MuBE, rua Alemanha, 221 , Jardim Europa
When: Tuesday to Sunday, from 10am till 7pm. It ends on April 22nd.
How much: For free
Website: www.mube.art.br/

World Pillow Fight Day 2010 is going to be this Saturday (April 3rd)

World Pillow Fight 2009 at Ibirapuera Park

This Saturday will be the 2010 edition of the Pillow Fight in Sao Paulo. The war will happen in the Vale do Anhangabau at 5pm. Three thousand participants are expected for the second edition held in Sao Paulo.

The World Pillow Fight Day has been celebrated every year since 2006, always on the first Saturday of April. Just as the WarTube, the event is organized by the portal MOBrasilNews.com and everything has been done via Internet.

The first edition of the World Pillow Fight in Brazil took place in 2009 and about 3 thousand people participated at the same time spread in 27 Brazilian cities. About 30% of this people was fighting at the Ibirapuera's Obelisco.

Safety
Despite it is a war, the event has a peaceful proposal and follow some rules and offers tips to avoid problems. The site cleanning is made by the participants themselves. Check out and join!

Service
Where: Vale do Anhangabau
When: April 3rd, at 5pm.
How much: For free. Subscribe yourself clicking here.
Website: http://2010.pillowfight.com.br/

Today is the last chance to visit an amazing fashion bazaar. prices can reach 90% off!

If you do not know, today is the last chance to visit the Reinaldo Lourenço bazaar. The shop offers hangers full of all sort of dresses, including cocktail dress, tank tops, shirts, shorts and shorts, plus lots of other things.

Despite it's the last day of deal, still have many options that will make you beautiful and a bit poor. But just a little bit. The prices can reach 90% off! Such an occasion deserves a wide variety of excuses to go there. Think about it!

[laura zigaurre by b.coolt]

Service
Where: Rua Eugênio de Medeiros, 476 - Pinheiros
When: Ends today (April 1st) from 10am to 8pm.
Website: www.reinaldolourenco.com/

Special Night Market at Ceagesp is the best place to buy Cod for Easter

The Santa Feira do Peixe (Holy Fish Market), held for the fifth consecutive year, will be open for the Night Market. The prices of fish sold at the fair are usually 20% cheaper.

There are options to buy the whole fish or even shredded. For those who prefer to get fresh fish there are many varieties. Also will be sold vegetables, fresh herbs and seasonings. Check out some of the best prices:

• Bacalhau do Porto: R$ 38,90/kg;
• Saithe: R$21/kg;
• Tilápia: R$ 5,80/kg;
• Corvina: R$ 8,50/kg;
• Tainha: R$ 8,50/kg

Service
Where: Ceagesp - Av. das Nações Unidas, gate 13
When: March 30th to April 1st, from 4pm till 9pm.
How much: For free to get in.
Website: www.ceagesp.gov.br/