Exhibition shows old cigarette campaigns in the USA

There are 90 posters published in the USA.

"No cigarette hangover." used to say the Phillip Morris Slogan. During the golden times of the cigarette industries, everything was allowed to convince people to smoke.

The exhibition entitled “Propagandas de Cigarro – Como a Indústria do Fumo Enganou as Pessoas” (Cigarette Advertisements - How the tobacco industry deceived the people) aims to tell through advertising images and slogans, the story of how tobacco companies used to reassure the public of the "safety" of their products (between the late 1920s and the early 1950s).

Service
What: “Propagandas de Cigarro – Como a Indústria do Fumo Enganou as Pessoas”
Where: Instituto do Câncer do Estado de São Paulo (ICESP) Avenida Doutor Arnaldo, 251
When: August 29 to October 14, Tuesday to Saturday, from 10 am till 10 pm; Sunday, from 10 am till 9 pm.
Price: For free!
Phone: +55 (11) 3893-2000
Website (official): http://tobacco.stanford.edu

The Hotel Novotel Sao Paulo Ibirapuera is an interesting option for accomodation in Sao Paulo

The Hotel Novotel Sao Paulo Ibirapuera is located next to Ibirapuera Park, near to important museums such as OCA, MAM and the Bienal; inside the largest park in São Paulo. The Novotel is also close to Congonhas Airport and quite near to the Avenida Paulista (financial and business center).

Great location for both business and leisure. If you are here for business, there are two meeting rooms for conferences and Wi-Fi. For leisure, two tennis courts, a fitness center, a restaurant, a bar and a parking garage.

Service
What: Novotel São Paulo Ibirapuera
Where: Rua Sena Madureira, 1355
Price: Around R$ 200
Phone: +55 (11) 2853-7900
Website: www.novotel.com/

The VIP tickets for the Britney Spears concert in São Paulo are sold out. There are still tickets on sale

The singer will perform in Sao Paulo on November 18. The premium tickets started to be sold at midnight this Monday August 29th. But no worries, Britney fans can still purchase tickets to the track, which cost R$ 225.

She also performs in Rio de Janeiro, on November 15, at the Praça da Apoteose.

Britney Spears is bringing the tour her latest album: Femme Fatale. Hits of her career should also be included on the concert. Her last visit to Brazil was in 2001.

Service
What: Britmey Spears Concert
Where: Anhembi
When: November 18
Price: R$ 225
Website: http://premier.ticketsforfun.com.br/shows/show.aspx?sh=BRITNEY11

From now on, the use of mobile phones inside bank branches will be illegal in São Paulo city

The mayor of Sao Paulo, Gilberto Kassab, signed legislation banning cell phone use in banks and at ATMs in the city. This law was signed on August 26, 2011 and is now official. However, this law has not yet taken effect, because the banks still have to adapt to the new rules.

The fine will be R$ 2,500

The main goal of the new law is to reduce the occurrence of muggings against customers as soon as they leave the bank. According to the official information, it will be illegal to make and receive calls. Not even text messages will be allowed.

This prohibition is already law in two other cities in São Paulo State (Campinas and Franca). This is not a state law.

[source: estadao]

Introducing: Casa das Rosas - A big mansion at Paulista Avenue

Casa das Rosas - Avenida Paulista

Casa das Rosas is a mansion at Paulista Avenue. It was designed by Ramos de Azevedo for one of his daughters. The name, "House of the Roses," was inspired by the big rose garden, which was inspired on the Palace of Versailles. The building came under government control in 1986.

In 2004 the house became the "Espaço Haroldo de Campos de Poesia e Literatura," and received the complete collection of books and some personal belongings of the poet. The house also features cultural programming, including courses and periodic exhibitions related to literature.

The first Brazilian library focused in poetry is housed there, plus a bookstore Imprensa Oficial do Estado de São Paulo, which sells only books published by university presses. Go visit when you have a chance!

Service
What: Casa das Rosas
Where: Avenida Paulista, 37 - São Paulo
When: Tuesday and Thursday, from 2 pm till 6 pm. Wednesday, from 10 am till 4 pm.
Phone: +55 (11) 3285-6986
Website: www.casadasrosas-sp.org.br/

85th Traditional Italian Party - advice for the weekend

Insidesaopaulo had the chance to visit the Achiropita Fest 2011

The traditional Festa de Nossa Senhora de Achiropita 2011 (Feast of Saint Achiropita) will happen on the suburb of Bixiga this weekend and also on the next. The 85th edition of this famous Italian party has started on August 6th and will end on September 4th.

This event happens every year on the streets 13 de Maio, São Vicente e Dr. Luiz Barreto (outside area), where is possible to find tents, fogazzas, fricazzas, pasta, polenta and other Italian dishes. The advice is to arrive around 10 pm because it's very crowd around 8 pm.

It's a traditional Italian party is organized by the Italian descendants and it's opened for everyone. Old Italian ladies lead the cuisine and prepare recipes to be served on a large tables. The whole festival happens on the street.

The income will reverted to charity centers such as the Casa Dom Orione, the Nursery and Mother Achiropita MOVA. 250 thousand people are expected to the event.

Service
Where: Rua Treze de Maio, 478 — Bela Vista — São Paulo

When: Every Saturday and Sunday. Saturday starts at 6 pm and on Sunday starts at 5h30pm.
Phone: (11) 3106-7235

How much: For free on the street.

Introducing: Rua 25 de Março. The biggest retailer shopping center in Latin America

The Rua 25 de Março is one of the busiest outdoor shopping centers for retailers and wholesalers in Latin America. The main draw is the low prices of the products.

Rua 25 de Março hosts more than three thousand stores as well hundreds of stalls along the sidewalks. Here you can find anything you might be looking for - hair brushes, slippers, flip-flops, electric massagers. Most of the products have been manufactured in Brazil or China. In addition to the many small stores there are shopping malls and galleries, including the famous Galeria Pagé and the Shopping 25 de Março.

The area is very crowded and known for pickpocketing. When visiting this street, be sure to stay aware of your belongings.

Service
What: Rua 25 de Março
Where: Rua Vinte e Cinco de Março
When: Monday to Friday, from 7h30 am till 6h30 pm