Red bull house of art in Sao Paulo

An abandoned hotel built in 1918 welcomes international guests and more than a little distinguished. Ten artists from seven countries, including Brazil [Alessandra Cestac, Claudio Bueno, Regina Parra and Rodrigo Garcia Dutra], set up their studios into the building built by Ramos de Azevedo to conduct trials that contextualize the city center. During the 30 days of The Red Bull House of Art makes its debut in Sao Paulo in the historic Central Hotel, on Avenida Sao Joao Visit each room art and then stroll through the collective spaces.

[susan togashi by B-Coolt]

Service
Where: Red Bull House of Art, Av. São João, 288 — Centro — São Paulo
When: November 11th to December 13th. Tuesday to Friday, from midday till 6pm, Saturday and Sunday, from 10am till 6pm.
How much: For free.
Website: www.redbull.com.br

The Ex Soccer Player Pelé composed a song to Sao Paulo

The former ex football player Pele has composed lyrics and music honoring the city of São Paulo. The King's Cup recorded a video and besides compose the song, Pele gave all his image rights to the footage. Currently, Pele is one of the Brazilians most well-known in the world. And according to him, Sao Paulo is the city where he lived most of his great moments.

"Olha lá São Paulo", (Portuguese) produced by Zero Movies and Banda Sonora. Arrangement and Music Production: Maestro Ruriá Duprat. Director: Sergio Amon

The video will be part of the campaign “Visit Sao Paulo. Sung by many, built for everyone", to be released on November 20. The tourism market in the city has grown quite well. Only this year, Sao Paulo has received numerous awards and recognitions, among them:

• 1st destination of the Americas 
• 12th in the world at international events, according to the ICCA (Internacional
  Congress & Convention Association)
  
• The biggest Digital city in Latin America, according to a study Motorola and Research Convergence
• 8th fashion city in the world, released by the Global Language Monitor
  
• Elected the best city in Brazil on the prize The Best of Travel and Tourism.

São Paulo wants to attract many visitors for Christmas and reach the number of 11 million tourists — already achieved in 2008. Apart from the attractions of cultural tourism throughout the city that will be part of the project Enlighten Christmas, São Paulo has 90 shopping centers and more than 240 thousand shops, including those ones of the Oscar Freire Street, voted the 9th most luxurious street in the world for Excellence Mystery Shopping International, an organization that brings together research institutes market in several countries.

JazznosFundos - for Jazz Lovers

This place is hidden in a back parking in Pinheiros, it has a cozy and rustic decor and it is dedicated to Jazz. The programing is basically regarding jazz concerts and festivals but not only, you can take part at a flamenco concert, or an art exposition or even workshops, so the suggest is to always check their website to assist what best suites you. Anyway the performances are quiet and intimate.

The clients usually know each other and likes the proposal, so the club looks like a ballad of friends.That is actually how everything started when the Spanish Maximo Levy both the place few years ago there was really a lot of work to do, after three years of hard rebuilding, he opened the door to invite some friends and eventually listen to some jazz live concerts, few weeks later there were people coming from all over to take part at these shows of really good music!

Service 
Where: R. João Moura 1076, Pinheiros — São Paulo 
When: Thursday to Saturday, from 8pm till 1am. 
How much: R$ 15 per person.  
Website: http://jazznosfundos.net/

Casa de Quem, a fashion-design-arto shop inside Sao Paulo

Have you ever imagined a house full of fashion, art and music? Now you can have it, it's the Casa de Quem (Whose house), in the centre of Sao Paulo thise house offers workshops, exhibitions, graffiti, courses, all happening at once in the same place. The project was created by Mario Mantovanni in partnership with Monayna Pinheiro, the designer of the brand Apego. The idea came from the will of an area where they could not just run a clothing store or a studio creation, but that all those things going on simultaneously, like art exhibitions, cultural events, courses, workshops in fashion design! The designer Mario Mantovanni said "it is impossible to separate the art from fashion. For this reason we created a space that aggregates all of this!" They are open for partership, so people can add their creations at the space, designers and artists are really welcome here. So the shop sells clothes and accessories from a whole range of independent labels. At the end more stylists and designers mean more merchandise and more customers. As a result, the Casa has its finger firmly on the pulse of São Paulo’s alternative fashion scene.

Service
Where:R. Peixoto Gomide, 192 - São Paulo - SP
When: Monday to Saturday from 10 am to 8 pm
Phone: 11-3257 5626
Website: http://casadequem.wordpress.com/

A Ilha - The Island

In such a huge city like Sao Paulo it is easy to find yourself dealing with traffic every day. On the traffic theme in Sao Paulo is this video, an animated short - created by the Oficina de Animação 3D Escola de Audiovisual de Brasília - titled A Ilha. The island in question is a traffic island, where the protagonist finds himself spending a period in his life, trying to cross the roadway. Really nice! The presententation sentence of Josè Saramago says that "It is necessary to leave the island in order to see the island, we can't see us if we don't let us out of ourselves"

Blackout hits São Paulo last night

For reasons not fully explained, 9 Brazilian states faced an unexpected Blackout on the night of November 10th at about 10h15pm.

Officials of the Brazilian Power Distribution said the problem was caused by a storm in the state of Parana, which reached the grid lines of transmission coming from the Itaipu hydroelectric plant, responsible for 14 GW.

Eduardo Barata, director of distribution ONS assured that the problem is not in the hydroelectric power, but over the more than 1000 km of transmission network.

Sao Paulo, was completely blind from 10:15pm till 2h15am. The energy has been gradually reestablished. No focus of urban chaos has been identified, but on the streets, the lack of energy in the traffic lights left turned traffic complex in the first hour of blackout.

Casa Club Hostel Bar, a great place to stay!

Casa Club Hostel Bar is located in the heart of Vila Madalena. It was born from the idea of a group of friends and former students of USP Ricardo Ferreira, Paulo Zaine and Savio Henrique. The location is great (close to the bars, easy access to buses and taxis, supermarkets, bakeries and restaurants) and the place is brand new. 

The bar was open first but now the hostel is working as well and since we think the offer of good hostel in Sao Paulo is not that big, this could be a great suggestion. The low cost rooms attracts young people who seek cultural tourism. The owners will give you tips about the city that just a local could know. This is a good way to make tourists stay longer in the city, which is also Inside Sao Paulo's mission!

Don't forget that is a bar too, so you can even go just for a drink and found yourself into a very cosmopolitan ambient!

Service
Where: Rua Mourato Coelho 973, Vila Madalena — São Paulo
When: Anytime
Phone: (11) 3798 - 0051
How much: from R$ 30 per night
Website: www.casaclub.com.br/index.html